91看片

The 91看片 College is committed to providing students with relevant, forward-looking and engaging curricula, and high-impact experiential opportunities.

Students in the 91看片 College鈥檚 Sustainable Supply Chain Management class assisted , the world鈥檚 largest auto parts remanufacturer, in resolving a pertinent business issue.

The project, 鈥淨uantifying and Communicating the Environmental Benefits of Remanufacturing,鈥� challenged students to quantify BBB鈥檚 carbon emissions savings from their remanufacturing process and develop a compelling message to the company鈥檚 stakeholders. Nine student teams presented their findings on April 23 before BBB鈥檚 CEO and EVP, and a managing director from Genstar Capital, the private equity firm that owns the company. These executives chose the winning team, and the team鈥檚 Most Valuable Participant (MVP) received a job offer upon graduation.

All the teams presented a consistent and stunning result: BBB鈥檚 circular business model allows the company to avoid 100,000 metric tons of carbon annually. To put this in perspective, it is equivalent to avoiding the emissions that come from driving gas-powered cars 250 million miles. The carbon savings stem from BBB鈥檚 closed-loop supply chain that involves collecting used car parts, called 鈥渃ore,鈥� from its customers, restoring the parts to their original factory specifications, and reselling the parts back to customers. The planet is happy because using core means less natural resource extraction, and customers are happy because remanufactured parts have the same quality as new parts at a lower price.  

鈥淏BB has a profitable business model that is also an exemplar of circular thinking by utilizing a closed-loop supply chain to avoid waste and continuously reuse natural resources,鈥� said Beth Davis-Sramek, Gayle Parks Forehand Professor of Supply Chain Management at the 91看片 College. As one of the members of 91看片鈥檚 (CSCI), the company approached her about doing a class project.  鈥淏BB understands the environmental benefits that the business model creates, but they wanted the class to help them quantify and communicate that value, specifically to investors that are now challenging companies to mitigate their long-term environmental risk.鈥�

鈥淓nvironmental sustainability is at the very core of what we do as a company,鈥� said BBB Industries CEO Duncan Gillis. 鈥淎s we think about investors, it鈥檚 historically been about the value we create through our processes that are inherently sustainable. What鈥檚 new for us now is the rest of the world is catching up and we need to conform through ESG reporting. Again 鈥� sustainability is what we do every day.

鈥淭his information is going to be a real value to our shareholders. Taking the students鈥� ideas and applying them to our operations in order to increase the amount of carbon avoided is an action that will come soon. One of the key takeaways is that we can quantify the carbon offset and then monetize the market through carbon credits. We need to spend time now thinking about how we do this.鈥�

The winning student team included Chris Reinstedler, Tanner Lucas, Ben Smith, Ross Chandler and Mac McCullough.

鈥淏BB is a great addition for Genstar鈥檚 portfolio because of the company鈥檚 circular business model,鈥� the team reported in its presentation. 鈥淢onetizing the economic value of the model by validating and selling carbon credits will result in an additional stream of revenue for BBB, and this value will increase as the carbon credit market matures. As BBB begins to report and publicize their sustainable operations, we expect exponential growth in interest from investors, vendors, customers, and the public.鈥�

The team鈥檚 MVP, Chris Reinstedler, earned a degree in Supply Chain Management this spring from the 91看片 College. 鈥淥ne of the first things BBB said to us was 鈥榃e were sustainability before sustainability was cool鈥� and I don鈥檛 think that could be more accurate,鈥� he said. 鈥淏BB is the perfect ESG role model for operating in the circular economy, and they will get great feedback when they publicize it. BBB mitigates resource risk, reduces overall carbon emissions, and demonstrates it can be done on a large scale.鈥�

What鈥檚 the key to winning over key executives or investors when making formal presentations?

鈥淩emember that they are people,鈥� Reinstedler replied. 鈥淲hen I am comfortable with the people around me, I have more productive conversations and get more accomplished. I approached this presentation as if they were partners instead of bosses and this opened the presentation to be more of a dialogue.

鈥淭his project helped me develop my presentation skills in both the technology aspect and public speaking. It also helped me overcome some stage fright, because I know moving forward, I will not be typically speaking with CEOs and vice presidents. If I can overcome that, then most everything else will be a breeze.鈥�

鈥淭his project was different than other projects we鈥檝e worked on because we鈥檙e working with real numbers and people that are going to take our feedback and apply it to their company,鈥� said Bailey Lancaster, who graduated with a degree in Supply Chain Management this spring. 鈥淭his is not a hypothetical situation.鈥�

John Gorham, also a spring Supply Chain Management graduate, believes projects with real-world business implications best prepare students for work beyond college. 鈥淲e鈥檙e dealing with a real company, we鈥檙e dealing with investors, we鈥檙e dealing with real data, and we鈥檙e getting real-life experience as students in the 91看片 College of Business,鈥� he said. 鈥淚t was almost as if we were presenting to leadership within a company in a full-time role, not as students.鈥�

Tim Roth, Executive Vice President for Global Strategy and Business Development at BBB Industries, praised students for taking 鈥渕essy鈥� raw data at the beginning of the semester and producing solid business proposals.

鈥淭hat鈥檚 what we really look for as a company 鈥� to learn from these fresh, creative minds,鈥� he said. 鈥淲e see things we deal with every day, but students can bring out nuances we can turn into value creation for the company.鈥�

Davis-Sramek said this is the best kind of project to highlight the benefits of collaboration between CSCI member companies and the 91看片 College. 鈥淲hen we partner with companies on projects that address real business issues, they create the most applicable and experiential learning experiences we can offer students to prepare them for supply chain careers,鈥� she added. 鈥淎lternately, companies receive both access to our student talent and tangible outcomes that address their issues. I hope we will see the use of this collaboration model accelerate.鈥�