Herbert Jack Rotfeld, Auburn University Alumni Professor of Marketing in the 91¿´Æ¬ College, has earned the International Journal of Advertising’s Best Reviewer Award for 2016.
Rotfeld serves as a member of the editorial review board or editor’s advisory council for 10 journals. Among them are the Journal of Advertising, International Journal of Advertising, Journal of Public Policy & Marketing, Psychology & Marketing, Journal of Current Issues & Research in Advertising, Journal of Consumer Marketing and Journal of Product & Brand Management.
Rotfeld, who has served on faculty at Auburn since 1988, was by the American Academy of Advertising in 2016.